Germany · 2026-09-16 · Retail-News
Consumer-goods manufacturers aim to improve profitability with AI and less complexity
A Horváth survey of 62 sector leaders suggests that enterprise AI is becoming a prerequisite for competitiveness. Reported obstacles are integration, data quality, end-to-end connections and security; portfolio simplification is also presented as a margin lever.
A Horváth survey of 62 sector leaders suggests that enterprise AI is becoming a prerequisite for competitiveness. Reported obstacles are integration, data quality, end-to-end connections and security; portfolio simplification is also presented as a margin lever.